• The Ultimate Tool for the Medical Representative

    With Entersoft Mobile® Medical Representative, a Medical Representative has access through smartphones and tablet devices to all the information he needs about the places he visits and related to the products he promotes, as if he was in the office. The system supports all the peculiarities of this demanding market, uniquely collaborating with Entersoft CRM® to manage the large amount of information required and to describe the organizational structure of all healthcare providers and health professionals monitored by medical representatives. The implementation of (CRM) processes is seamless and automated with: action guides, application of promotional tasks, easy completion of marketing research and utilization of their results for decision making and for subsequent actions.

    Entersoft Mobile Med-Rep tablet

  • Functionalities

    Healthcare
    affiliations
    Functionalitati mobile xVan
    View territory
    Visit plan
    Functionalitati mobile xVan
    Visits
    log
    Product Catalogs
    & Promotional Materials
    Questionnaire
    Event recording
    Reports & Interactive
    Dashboards

  • Areas of responsibility

  • Management of organizations in the territory:

    management of business relationships between health professionals, medical organizations and institutions, pharmacies, workplaces

  • Defining and managing areas of responsibility:

    type of health organization, unit, specialty, for the entire area and/or active area

  • Management of medical recommendations or prescriptions

    according to ABC dynamic categories at work

  • Product range management

    with area rules

  • Visit data

  • ▷  Definition and management of products and drugs: active substance, action, disease, side effects and contraindications.

    ▷ Medical visits: Targeting and creating a cycle visit plan, health professionals, clinic, selling to groups. Automatic creation of hospital visit plans with selection of healthcare professionals at the end of visits. The history of visits to the same place is instantly available. View the actions to be taken next.

    ▷ Visit guide:hierarchy of presentation of medicines and information according to specialty, interests, type of health organization.

    ▷ Evaluation of medical visit: type of response (positive-negative-neutral), history of previous drug responses.

    ▷ Survey data collection: multiple question types per module, mandatory questions, complaints, product response, statistical analysis of responses.

    ▷ Easy filling of expense items for representatives.

    ▷ Registration (participation) in conferences.

    ▷ Healthcare organizations tab by levels: clinic, division, sector.

    ▷ Healthcare professionals tab with workplace roles, multiple specialties, interests.

  • Statistical Data and Indicators (dashboards)

    ▷ Business Intelligence: ABC Models, RFM Analysis and Market Segmentation.

    ▷ The coverage rate of the visiting area, goal achievement degree, average number of visits and daily summary, topics discussed, goal progress on ABC, view information for area of ​​responsibility.

    ▷ Sales analysis screen: comparison of pharmacy sales and healthcare professional responses for a specific area, also displayable on a map.

    ▷ Special lists, prepared for submission to control bodies (for example, the system for the transmission of sales data for pharmaceutical products to the EOF.

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